Tradly — Web commerce & marketplaces product delivered by Coralsoft

The situation

What was in place before we started.

The client needed a focused product for marketplace founders. The first release needed seller onboarding, catalogue management, and order workflows, while managing inventory and transaction edge cases. Coralsoft designed and delivered the 16-week MVP from discovery through release.

The client needed a focused product for marketplace founders. The first release needed seller onboarding, catalogue management, and order workflows, while managing inventory and transaction edge cases.

Coralsoft owned product shaping, engineering, QA, and release across a 16-week engagement.

Constraint

Turn the core customer journey into a dependable first release without overbuilding the product.

Estimated Timeline: 4 months
Estimated Team: 4 people
Estimated Budget: $15k – $25k
Platforms: 1

Estimated stack

Next.jsReactTypeScriptNode.jsPostgreSQLStripe

Delivery story

Tradly: a focused product delivered from discovery to release

01

Challenge

The client needed a focused product for marketplace founders. The first release needed seller onboarding, catalogue management, and order workflows, while managing inventory and transaction edge cases.

02

How we built it

We mapped the core journey and data model first, then delivered seller onboarding as a working vertical slice. The next iteration added catalogue management and order workflows, with authentication, validation, loading and failure states designed into each flow. A web-first TypeScript build using Next.js, React, TypeScript, Node.js kept the interface and service contracts consistent; the final weeks focused on QA, accessibility, and release preparation.

03

Delivery

The delivered 16-week MVP let marketplace founders complete the core journey without relying on disconnected tools. It provided a small, maintainable foundation for testing demand and prioritising the next release.

Coralsoft turned the product brief into a maintainable 16-week MVP.

Challenges

Each constraint, and what we did about it.

Constraint

Turn the core customer journey into a dependable first release without overbuilding the product.

What we did

We mapped the core journey and data model first, then delivered seller onboarding as a working vertical slice. The next iteration added catalogue management and order workflows, with authentication, validation, loading and failure states designed into each flow. A web-first TypeScript build using Next.js, React, TypeScript, Node.js kept the interface and service contracts consistent; the final weeks focused on QA, accessibility, and release preparation.

Showcase