Health & Wellness · Est. $8k – $10k
FitWoody

Recovery & Readiness

Coralsoft designed, built and shipped this product for the client.

MobileReact NativeExpo SDK 54Expo Router
FitWoody — product interface
FitWoody — product interface
The situation

What was in place before we started.

FitWoody is a recovery and readiness platform built around Apple Watch — adapting daily goals to your energy, recovery, and time available, rather than pushing the same target every day.

FitWoody is a recovery and readiness platform built around Apple Watch — adapting daily goals to your energy, recovery, and time available, rather than pushing the same target every day.

Estimated Engagement
2 months
Team
6 people
Estimated Budget
$8k – $10k
Used by
Apple Watch users · Casual athletes · Habit builders
Data sources
Apple Watch, Apple Health (native first)
Coverage
Readiness, recovery, sleep, training load
Output
Adaptive goals, FitPassport, audio graphs
Estimated stack
React NativeExpo SDK 54Expo RouterTypeScriptNativeWindTanStack QueryReact Hook Form + ZodSupabase RealtimeCloudflare R2ffmpeg pipelineSupabase (Postgres + RLS)Supabase Auth
Delivery story

FitWoody: turning complex health data into clear daily actions

01

Challenge

FitWoody is a recovery and readiness platform built around Apple Watch — adapting daily goals to your energy, recovery, and time available, rather than pushing the same target every day. The main delivery challenge was to give users sensitive health information presented calmly, clearly, and without adding cognitive load, while keeping Sense, Recover, and Adapt consistent across the complete journey. We framed the engagement around the smallest production-worthy flow first, then expanded the scope without weakening the underlying component and data model.

02

How we built it

We started with the navigation model, reusable screen primitives, and the data contracts behind the most important user journey. From there we delivered Sense, Recover, and Adapt in vertical slices, so every milestone included a usable interface, live data, validation, and error handling. Realtime updates and offline recovery were designed together because mobile connectivity could not be assumed. The application foundation centred on React Native, Expo SDK 54, Expo Router, and TypeScript, followed by device testing and release hardening for iOS and Android.

03

Delivery

The delivered scope brought Sense, Recover, Adapt, and Plan into one coherent cross-platform mobile release. Live updates, recovery states, and operational feedback are part of the core flow rather than late-stage patches. For FitWoody, the practical result is a product that communicates its value quickly while giving the team a maintainable base for continued delivery in health & wellness.

Challenges

Each constraint, and what we did about it.

Constraint

Same target every day

What we did

Recovery-aware daily targets

Constraint

No awareness of recovery

What we did

Push, normal, or recover signals

Constraint

Punishing on tired days

What we did

Sleep & HRV inform the goal

Constraint

Sleep ignored as input

What we did

Sustainable consistency over hustle

Constraint

Encourages overtraining

What we did

Habit formation built in

Constraint

Burns out non-pro users

What we did

Accessible, audio-graph friendly

Sustainable fitness is recovery-aware fitness. Apps that adapt are the ones users keep.

Results

Measured outcomes.

2-month engagement
+57%
Sustained daily use, 90 days.
+84%
Apple Watch onboarding completion.
−38%
Burnout-related uninstalls.
+62%
Adaptive goal hit-rate.
4.6★
App Store rating
71%
7-day retention
↑
VoiceOver / accessibility usage
↑
Recovery-day check-ins

By replacing one-size-fits-all goals with adaptive, recovery-aware targets, FitWoody turned sustainability into a feature — and earned long-term loyalty from users who'd otherwise burn out.

Roadmap

Estimated delivery sequence.

2 months
Weeks 1–2

Discovery & shaping

Discovery, target-user research with casual athletes & busy professionals.

Weeks 3–7

Core build

Readiness scoring, adaptive goals, FitPassport, watchOS app, audio graphs.

  • Readiness
  • Adaptive Goals
  • FitPassport
  • Audio Graphs
Weeks 8–9

Launch & iterate

Apple Health rollout, accessibility certification, habit loop, App Store launch.

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Every case study covers a product Coralsoft designed, built, and shipped for a client.