Luxury Commerce at Global Scale
Delivered engagement. Coralsoft designed and built this product end to end; figures below retain their evidence level.
What was in place before we started.
Anita Dongre is one of India’s most recognised luxury fashion houses — couture, bridal, menswear, and fine jewellery, sold direct to a global clientele.
Anita Dongre is one of India’s most recognised luxury fashion houses — couture, bridal, menswear, and fine jewellery, sold direct to a global clientele.
- Engagement
- 2 months reconstructed
- Team
- 6 people
- Budget
- $9k – $15k reconstructed
- Year
- 2026
- Categories
- Womenswear · Bridal · Menswear · Jewellery
- Reach
- International direct-to-consumer storefront
- Experience
- Premium, mobile-first luxury shopping
- Operations
- Multi-market fulfillment & merchandising
Each constraint, and what we did about it.
Luxury commerce requires speed, elegance, and seamless purchasing across every device and every market.
Outcome, with the source of every figure.
By modernizing both customer-facing experiences and internal workflows, Anita Dongre accelerated global commerce while preserving a premium luxury brand experience.
How the system fits together.
How it was sequenced.
Discovery & shaping
MVP launch: frontend modernization, core storefront, checkout, CMS, analytics.
- Frontend Modernization
Core build
Payment integrations, shipping orchestration, ERP sync.
Launch & iterate
Internationalization, catalog scaling, operational tooling, SEO & QA monitoring.
- Discovery & Merchandising
- International Commerce
- Operational Infrastructure
More work like this.
Every case study is a Coralsoft delivery story, with the evidence behind each figure kept visible.